The feeding dynamic between caregivers and their toddlers as a factor in childhood obesity is truly underestimated. We’re finding that if mealtime becomes a battleground or filled with tension, it could establish a relationship with food that leads kids to unhealthy eating behaviours later.
— Ihumoma Eneli, MD (Centre For Healthy Weight & Nutrition, Nationwide Children's Hospital)

Why Food Education?

For the first time in recorded history, this generation of children is projected to have a shorter lifespan than their parents. That's scary. The story of how we got here is complex, but one thing that's clear is that our relationship with food has a major impact on our health and well being. 

  • Statistics Canada reported in 2012 that 31% of Canadian children were overweight or obese. The subsequent health risks and healthcare costs arising from poor eating habits during childhood and adolescence underscore the need to counteract the problem with nutrition education.
  • 7 out of 10 children in Canada eat fewer than 5 servings of fruits and vegetables a day. 
  • Children's eating habits form during preschool years, where there is little food education or support for the adults caring for them. 

Life skills like reading and writing are musts. Today, experts have also recognized that teaching our children how to eat well for life is just as vital for creating a healthy future. Exposing our kids to fresh, real food in a relaxed and interactive setting is a proven way to ensure that they will develop lifelong positive eating habits. 

For the past 3 years, Rainbow Plate has been focused on teaching food literacy as a life skill in various settings.  We have delivered our practical yet whimsical hands-on food education to over 7000 kids in schools, camps, child care, health care and community settings.

Our evidence-based approach has been designed for kids, parents, educators and health practitioners to achieve these outcomes:

  • Have kids eat more fruits and vegetables
  • Witness a noticeable positive shift in kids behaviour around food
  • Encourage kids to become their own healthy habit heroes